Better Business Better Life is hosted by EOS Implementer - Debra Chantry-Taylor
Jan. 11, 2023

The Unlikely Success of Ben Albert

Ben Albert, is the owner and founder of Balbert Marketing. He's also the host and curator at the Real Business Connections Group. Discover how the global pandemic had a pretty major impact in his life and how he became successful.

Podcast Guest Ben Albert:

"I’m Ben Albert; regular name, regular guy, irregular vision. LET’S COLLABORATE!

I started Balbert Marketing LLC amid the Covid-19 pandemic.

Let’s not beat around the bush, Coronavirus has pushed us to all evaluate our careers in one way or another. We all feel some level of fear, pain, or worry about friends, family, and the effects on our amazing nation.

For me, I had to make a decision. Do I pick up binge eating, get lazy, and get used to staring at the wall? Or do I develop a business STRONGER than any company I’ve worked for in the past?

That’s why I’m here. I am committed to overachieve in my role and do things right. I provide whatever is necessary to help your business GROW!

Martin Luther King Jr once said, “Take the first step in faith. You don’t have to see the whole staircase. Just take the first step.”

I decided to take 5 steps forward to begin building one of Rochester’s best young companies!

I urge you to take that leap of faith forward, and continue to build your empire!"

HOST'S DETAILS:

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Debra Chantry-Taylor is a Professional EOS Implementer | Entrepreneurial Leadership & Business Coach | Business Owner

See how she can help you: https://businessaction.co.nz/

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GUESTS DETAILS:

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►Website:https://balbertmarketing.com/home/

►Website:https://realbusinessconnections.com/

►Linkedin:https://www.linkedin.com/in/balbertmarketing/

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--- Send in a voice message: https://anchor.fm/betterbusiness-betterlife/message

Debra Chantry | Professional EOS Implementer | Entrepreneurial Operating System | Leadership Coach  | Family Business AdvisorDebra Chantry-Taylor is a Certified EOS Implementer & Licence holder for EOS worldwide.

She is based in New Zealand but works with companies around the world.

Her passion is helping Entrepreneurs live their ideal lives & she works with entrepreneurial business owners & their leadership teams to implement EOS (The Entrepreneurial Operating System), helping them strengthen their businesses so that they can live the EOS Life:

  • Doing what you love
  • With people you love
  • Making a huge difference in the world
  • Bing compensated appropriately
  • With time for other passions

She works with businesses that have 20-250 staff that are privately owned, are looking for growth & may feel that they have hit the ceiling.

Her speciality is uncovering issues & dealing with the elephants in the room in family businesses & professional services (Lawyers, Advertising Agencies, Wealth Managers, Architects, Accountants, Consultants, engineers, Logistics, IT, MSPs etc) - any business that has multiple shareholders & interests & therefore a potentially higher level of complexity.

Let’s work together to solve root problems, lead more effectively & gain Traction® in your business through a simple, proven operating system.

Find out more here - https://www.eosworldwide.com/debra-chantry-taylor

 

Transcript

Ben Albert  00:00

In an abusive background, but some alcoholism, some mental health issues was a quiet kid, I was probably the least likely to exceed least likely to succeed in high school if the borrower were to win an award. And to see that all these struggles and wells and things that felt like they were happening to me, actually happen for me, because they prepared me for that day that I actually went out and made myself vulnerable and started my first business like a lot of the listeners did as well. And the fact I was successful went over 80% are.

Debra Chantry-Taylor  00:46

So good morning, and welcome to another episode of Better Business, Better Life. Today, I am joined by Ben Albert, who is not only the owner and founder of Balbert Marketing , but he’s also the host and curator at the Real Business Connections Group. And his looks a little morbid, but what that really means and how he got to, to be doing this, this was a pivot for his business. So welcome to the show. Ben, awesome to have you here.

Ben Albert  01:07

Debra. I’m so excited to be here. I need a better business and a better life myself. We’re all leveling up. So I’m honored to be here.

Debra Chantry-Taylor  01:14

And I Well, yes, I am here I was saying to my guests I was talking to yesterday. So I actually just loved the fact that I get a chance to meet lots of different people learn lots of new things. I think it’s fantastic. And I think we can always always improve. So you have got a little bit of an interesting story in terms of, you know, Panther, the global pandemic had a pretty major impact on your life, didn’t it?

Ben Albert  01:35

It sure did. It sure did.

Debra Chantry-Taylor  01:37

Tell us little bit about what that what happened. And you know where you came from where you are now.

Ben Albert  01:41

Yeah, so when I was a kid, I had a bunch of basketball players on my wall, not a single entrepreneur who never aspired to be a business owner. And basically went the typical route. You know, I went and I got good grades in college or university went got a job completely unrelated to my major, but that’s beside the point. And found myself in the sales and marketing industry. Slowly worked my way up at the marketing firm, was a sales executive. We are doing video production all across the states, literally every major city you can imagine. And then COVID head, and we don’t have to talk about COVID The whole world was going crazy. And my company was offering video production. But there was no travel. There was no in person video, there was no fulfillment. There was no sales. There was no place for Ben Albert, so I was furloughed at that time. And again, I never even really imagined I’d be a business owner or an entrepreneur. But I was kind of thrust into it. And I revamped my LinkedIn profile. And I started applying to jobs and none of them were sticking. And I was like, I have a skill set. I am good at what I do. And we can dissect every little thing we want to talk about today. But I took a shot. Got my LLC started my business started a Rochester, New York, that’s my hometown, Rochester, New York and New York State, a locally based business podcast. And I guess the rest is recent history. I mean, it just over a year, completely replaced my sales executive income. And right now just the vision gets bigger and bigger. And I’m blessed to be helping people every single day even though I never imagined I’d be doing it when I was younger.

Debra Chantry-Taylor  03:28

Wow, that’s fantastic. Great, great to see that you’re kind of doing what you love. So tell us a bit about what it is that you actually do for people. I know you help them. But tell me a little bit how that actually really works.

Ben Albert  03:39

So the joking like networking event thing I do to throw people off is I tell them I asked questions for a living. Yes, I saw that on your LinkedIn profile. And what I mean by ask questions for a living, there’s two categories, two lanes. In the podcast, real business connections. It’s a network of five shows I run in host produced the whole shebang. It’s all about asking the right questions, being an active listener, and being a Sherpa and kind of guiding the guests but really just listening to the answer and getting the knowledge from the people that have it to the people that need it. And that’s exactly what you do, Deborah, and that’s why I love your show and the other category and Bellbird marketing. I am not a hey, I’ve got the three step solution for you. I rolled out of bed one day and realize this was exactly what you need it you know, it’s about slowing down honestly at nauseating some people sometimes with my questions and discovery and ensuring that I’m a good fit, and that I can actually build a program that would possibly take them to the moon but no guarantees and building marketing plans for my business. So I’m really in the question asking game and that’s why I like podcasts like this.

Debra Chantry-Taylor  04:54

And I think I’m probably similar I was we were curious child to who was always asking you know, and why and how and

Ben Albert  05:02

Yeah, it was a pain in the butt. I joked I had basketball players on the wall was the shortest kid in school quite literally the shortest boy. There’s a little girl named Olivia Lee and I proud of myself on being slightly larger than the little girl bus. Since I was small, I was quiet. And I was reclusive, and quite literally, always not outgoing. Like, I’d actually make myself smaller. And part of that struggle and being bullied when I was younger. I didn’t realize it. I mean, it was happening for me, that that’s where the curiosity came from. That’s where the growth mindset came from. That’s where the patients came from. I wasn’t the class clown. But I was the observer. And nowadays, I basically observe for a living, which is very cool.

Debra Chantry-Taylor  05:49

Yes, I can imagine that I must admit, I do enjoy people watching. And as we get to do when we’re when we’re doing our podcasts on things to the listeners of the show, from what we understand us are generally kind of business owners, sort of established businesses. How do you? How do you suggest that they aren’t? Why do you suggest that they would even look at doing some of the work that you’re doing? Like, why would you want to be on a podcast? I mean, I could ask these questions on myself, of course, but why would you want even a podcast? And why do you want to actually improve your networking in a virtual online sense?

Ben Albert  06:23

Sure. First off, if you’re not looking to get better, and you’re great on your business, and you’re already crushing it, and you feel like you can’t level up, maybe it’s not for you. But most people feel like they want more, and that they can do more. And I’ll simplify two major categories. First, let’s start with more of the Woo and softer stuff, getting confident answering any question, people are going to ask you questions about your business you’ve ever been asked before. So the next investor meeting the next sales meeting, the next presentation, the next new hire that really doesn’t understand what your company does. You have already honed your skills of communication, that you can be a leader, communicate your vision to the team, and build other leaders build your team out and really be a face of the company. Maybe you feel like that’s not you, you can still elect a member that has a communications background is in marketing or sales to be that face, but it’s a great way to build just affinity and branding. And the second category is it drives sales. I’ll use a really simple example. And honestly, I don’t even know why he put his chips on me. But I guess he thought it was good enough. I had Chris Van Fleet. On my podcast, Chris Van Vleet is a four time Emmy award winning entertainment interviewer. He’s been nominated for a Levitt, he’s friends with Dwayne Johnson, the rock. He’s he’s interviewed Oprah, and basically all the big names in the United States. And he came on little Ben’s podcast. Now, I try to be who I am humble, and I try not to be braggadocious. But that provides third party feedback that provides credibility to me that I would not have had to surround yourself but with great people form strategic relationships, sometimes referral relationships, and whether you’re a host and bringing the people to you, or you’re a guest coming to hosts that are have already built establish credibility with their audience, you can get your message out there and actually monetize the money by getting the message out, like I said before, from the people that have it, which is you to the people that need it, which is possibly the listener. So that’s why I think podcasting is great for any business small or large. And I think

Debra Chantry-Taylor  08:59

it goes back to that sort of age or age old adage that people buy from people and the more of this type of work that you do and the more people get to see you in a natural environment not the staged photos not the perfectly presented videos but just you being you means that people get an insight into the real person behind the business as like you said whether that’s a business owner or if it’s a member of the team, it’s gonna give that I mean a the brand awareness that the personal brand awareness but be that kind of a connection like sometimes some of the people I’ve had on my podcast, I never get to meet but i i keep in contact with them and I feel like I know them even though I probably never will get to meet them. And there was something about that that is really quite special isn’t that?

Ben Albert  09:41

It is it is and if we were at an in person networking event and we met someone and chatted for 30 minutes, or whatever, we have their business card and bring send them phone calls and maybe go golfing or hang out or it knows what podcasting really just is a medium to do just that. And I think it’s very cool. Hey, again, I’m in the state. So you’re from the future. And I am I’m a day ahead of you. On my birthday, I got six messages. A sorry, the day before my birthday, I got six messages saying happy birthday on June 22. My birthday is June 23. Now, Blake, I am getting sent love from the future, all because this silly thing called the internet.

Debra Chantry-Taylor  10:28

Yeah, that is absolutely phenomenal, isn’t it? So for people who, you know, as you said, you’ve got people who’ve already built some credibility, who already had the followers who are already very comfortable doing this. And there’ll be others that we really, really nervous about it. And they’re gonna go, Well, what on earth have I got to say, you know, how, how do I go on a podcast and talk for 30 minutes an hour? Whatever the podcast kind of length is? What am I going to say? And what’s interesting that I’ve got to say, how do you help with that?

Ben Albert  10:53

Sure. That’s, that’s a good question. And it is case to case to give you a broad stroke, everyone has a unique story, you would not be in your position, especially if you’re a business owner, or if you’re not the owner, but you’re moving up in the company, the reason you’re listening to this podcast is because you’re a go getter. And you’re going to continue to level up. If you’re an owner, or you’re a go getter, you know, something that people don’t and need to hear. Even if you feel like you know, something that 1000 People know, you have a unique story. And you’re gonna tell it in your own point of view. And you never know what listener, this is silly and kind of high in the sky, kind of just visionary stuff. But if 1000 [eople listen, and we only affect one, it was worth the time because we got to affect that person. And if they can go and help three more, think about the impact. So if you feel like you’re the best kept secret, or you feel like you have impostor syndrome, and you don’t have anything to say, I’d argue you’re probably wrong. And if you’re somewhere in the middle, really honestly, the best way to get good at it is to go out and try it and practice it. Because you’re never going to get better without going out and doing something new.

Debra Chantry-Taylor  12:15

Yeah, and it’s absolutely true. I mean, I think we’re getting better at this each each podcast that I serve, but I’ve been to this for, you know, a couple of years now. And and the first few, it was so nerve wracking, and you weren’t quite sure what to do what to say. But it becomes just a lot of fun once you get into the swing of it. Interesting, I’ve actually just been doing exercise with one of my marketing partners. And you know, I often kind of guide on what I’ve got to say, either, and how do I actually articulate what I’ve got to say, and they just actually sat down, they got me to tell my life story from you know, from almost being born up to where I was. And what was really fascinating about that was you suddenly remember some of these things that you just took for granted that were just part of your normal, everyday life for you. But in actual fact, when you look back on them, you think actually that was pretty special. So is that something that you actually get your your people to do, as well as think about where they’ve come from and where they’re the, I suppose the hero’s journey, what they’ve experienced along the way, what the other challenges they’ve faced.

Ben Albert  13:11

Yeah, I’ve talked about so I don’t do this with my clients. But I’ve done it for myself, and I’ve talked about it and really brainstormed on podcasts about exactly this. What I recommend people do is go online and search long list of values. So there’s lots of value exercises, this is the easiest one you could ever do your long list of values, don’t overthink it, just highlight the ones on that list that stand out to you. And then set an intention to narrow it down to at most five, possibly as little as three or two and start crossing them out crossing them out crossing them out. As you go go into a deep dive and think about how certain values have came up multiple times in your life. Think about your life story, narrow it down to five, maybe three. Now that you have those three values, that’s when this could be a two hour journaling exercise. Or you can just do this a little bit each day or each week as you go. Start just looking at those values and thinking about your past and times that these values came up in your history. Then you’ve got a set of values, you’ve got a set of unique stories that are unique to you. And no one can tell them the way that you can. And whether you’re forming a marketing message, doing a motivational speech, no matter what you’re doing, you could be writing a blog or you could just be doing it for yourself. And you have a better understanding of who you are, what you value and how you can help other people that value a similar thing or maybe they value something different and you can partner and kind To be the Yang to each other’s Yang. So that’s my opinion on that.

Debra Chantry-Taylor  15:04

And then they would be the pillars that you would use and in marketing terminology, isn’t it, but you can also have pillars for your own personal brand as well. And I think that it gives you some structure to actually be able to have those conversations, do those talks through the messaging and whatnot. Now I know because I’ve been following you on LinkedIn, you’re a big kind of LinkedIn fan, and you follow all the algorithms and see what LinkedIn what’s going on on LinkedIn. I’m really quite surprised. I’ve only LinkedIn for a long, long, long, long time, I think I was around the top sort of 5% of people who joined LinkedIn many, many years ago. But there’s still people who are using it for the first time. Or maybe they’ve been sitting in the background and haven’t really done anything with it and suddenly going, Oh, maybe I should use this. How do you help people? Or what would you say to people about what linked in can be good for how they should use it? Because you do give a lot of advice about how it works. But I wonder, what are your kind of top LinkedIn tips?

Ben Albert  15:57

So I used to think and most people still think LinkedIn, just a place that you post your resume. And if you’re looking to apply for a job, you they might check out your LinkedIn, but they might not. But it’s better than your Facebook, where there’s cans of beer, things that are unrelated. That’s what I thought. And then when I was furloughed from work, I got on LinkedIn originally to look for jobs. And when I decided to start a business related podcast, LinkedIn became an opportunity. So really simple. I don’t want to give you every single detail. But I went to the State University of New York Brockport, SUNY Brockport. So what I did is I got on LinkedIn, and reached out to SUNY, Brockport, alumni, other graduates that were business owners, and I said, Hey, I saw you went to SUNY Brockport as well, congrats on making a big time. To be honest, I just started my business. It’s a new passion project. But I started a business podcast, highlighting the best local area owners, I thought you’d be a good fit for it. And everybody, not everybody, I shouldn’t say everybody. But anyone who responded was warm to have a conversation. And most people said, Yes. So what LinkedIn became, it wasn’t just a recipe platform. It was a social networking for business to business, where I was actually reaching out to people that had a similarity to me. So we could create something together. And guess what happens in the long run, where we become friends, they become mentors, they were able to turn what could have taken me years upon years, if not decades, into a year or two of success, really, like I built my business quicker. And I know a lot of the listeners have already built a business. This is a way to scale that business. If you can go from zero to hero quickly. Imagine if you’re already a hero, where you can go if you just add a little juice to your strategy, and LinkedIn. I mean, we could talk about a lot of things. LinkedIn is just one slice of the pie. For for me, it’s a really large slice, and I love it. Yeah,

Debra Chantry-Taylor  18:17

I mean, I’ve actually made a lot of friends who say that we’re not even in the same country as me that we wrote. But I’ll tell you what, one thing that has really pissed me off is these people who send out generic messages, and then all they find your email from LinkedIn, and they send them to your email address, but they’re really, really generic. And they they hop straight into that. And by the way, have I got a deal for you? Because we do websites, and bla bla bla, what would you say to people about the the first connection that you make on LinkedIn, because I personally, I like to make sure I’ve actually researched the person, I’ve got a little bit of understanding about them. And I certainly don’t go into you know, selling mode on any of my messages with them. I really do see it as a chance to make a connection and to make a potential friend. But what’s your advice on that?

Ben Albert  18:59

Jeremy, do you do to make a connection make a Friend Connect because you want to? Yep, I agree that they pissed me off. And I used to kind of just joke with them. But I found myself like kind of getting a little rude with some of these people that did that this morning. Oftentimes, it’s not even a human. It’s a it’s an automation, just sending you automated message. But this is the symbolism I like to create for people because imagine you walk in a room, and all you see is crap. All you see is poop junk. It’s a mess. And then you see a pony. You get to be that pony. Because when everyone’s sending junk messages that no one likes, that pisses everybody off. And you would actually read someone’s profile or use the example I already gave. Hey, Debra, I saw you went to SUNY Brockport, congrats on 10 years of business ownership. I’m proud of you. You’re a rock star You just became the pony because they just got 10 junk messages, and your message shines and stands out. So when there’s difficulty and struggle, if you use Zig, when everyone zagging, you do it different, you’ll stand out. So I encourage the spam, because it just makes people happier.

Debra Chantry-Taylor  20:25

I love it, it’s a really, really good way of doing it. Because I was just sitting here giggling to myself, because this morning, I actually got one of these kinds of junk spam messages, I said, you know, I’ve been looking at your better business better life. And as a leadership coaching is there’s nothing really published out there about you and we can make sure that you got you you know, you have more relevant, did you actually do go me because I dominate the first seven pages, and then even the next 10 pages are for that I appear on each of them. So there’s a fair bit of stuff out there. But then I thought, why am I engaging with it? Because I’m actually almost encouraging the VA. I didn’t say to them, you know, if it was me, I actually like to first of all get to know a person, I like to ask him a few questions. We don’t even think I only think about that I can help them or not. That’s how I approach things. And so I was getting really wound up and I thought, you know, what, you’re just buying into responding to their generic messaging. So maybe it’s his best to let it go.

Ben Albert  21:13

Let it go. I will say one time, only one time. So don’t take the one time assume it could happen every time. They sent me the worst generic message ever. And I said, Yeah, hi. Are you a human? They’re like, yeah, yeah, I’m a human. What’s up? And I’m like, I’m going to be forward with you. The messages you just sent me were filth. And he’s like, Well, why? And he became a client of mine. Excellent. I’m not saying that’s gonna happen every single time. But sometimes just asking a question like, Hey, are you there, knock knock them, at least the bot will turn off and a human will take over for the bot. And there is a possibility that they’re actually pretty cool. And isn’t great. But I wouldn’t count on it. A lot of it is just kind of junk. But anyways, I Fair enough.

Debra Chantry-Taylor  22:05

Okay, cool. So what’s up with Unreal, just the beginning, but we got a bit carried away with what is the sort of thing that you’ve been most proud of in your life so far, because you’ve done what you’ve achieved a lot in a short period of time. And I’m just wondering, you know, one of the things you’re most proud of professionally and personally,

Ben Albert  22:19

I think already kind of brought it up, starting this business, find the true alignment with purpose. And I’m just scaling it quicker than I ever could have imagined. And I didn’t, again, I didn’t think I’d be a business owner or an entrepreneur I came from not an abusive background, but some alcoholism, some mental health issues, was a quiet kid, I was probably the least likely to exceed least likely to succeed in high school if that if I were to win an award. Yeah. And to see that all these struggles and woes and things that felt like they were happening to me, actually happen for me, because they prepared me for that day that I actually went out and made myself vulnerable and started my first business like a lot of the listeners did as well. And the fact I was successful with over 80% are, I’m proud of it. But I really feel like I’m only six out of 10. And we’re still heating up as we go.

Debra Chantry-Taylor  23:24

I can say sit within what’s an exam? Yes. ciment. And well done. But what’s next for you that? What does the future look like? What is your we talked about our 10 year target or big, hairy, audacious goal? What is that for you?

Ben Albert  23:36

Yeah, it’s funny, I don’t have a specific, big, hairy, audacious goal. And I have thought about this. But I’ve realized that if I win the day, and if I’m doing things that light me up, and they’re helping people carry out game stasis goal, like I can set it, but I always ended up pivoting and going in another direction anyways. Right? Right now I’m comfortable. But I want to be, I want to be able to bring on a large team, I want to be able to completely systematize exactly what I did, and turn it into books and training. Because at the end of the day, I don’t want to see someone struggle, I want to be able to see them do what I did. And what’s in the future is possibly connecting with you and some of your listeners, because I’m not at the 50 100 200 employee part yet. So what’s in the future is really just figuring how I can take a good thing and expand it for a greater impact. And it’s not even just monetary and it’s not for me, it’s really just to make a better place really, for all of us is how I see it.

Debra Chantry-Taylor  24:45

Yeah, I think the same I was about making a huge difference in the world. And that’s always been my motivator. And I do have a number of people I want to help and that certainly my big hairy, audacious goal. But yeah, it’s very much about you know, wanting to make a huge difference leaving the world a better place and what became me And so, and I think sometimes, you know, people get worried about, I mean, I’m not motivated by money, but money is certainly an enabler. And I think that the bigger we can grow our businesses and the more, we are able to grow the wealth within our teams, as well as ourselves, the more people we’re able to help, right, it’s a little bit like the Robin Hood thing is if you can actually create a good business where you’ve got good income coming, and you’re being paid and compensated appropriately, then you have the ability to do more of the work for people who perhaps can’t afford to work with you. And that’s the way I was approached. And is that a similar philosophy for yourself?

Ben Albert  25:33

Steal, steal from the rich and give to the poor? That’s Robin Hood. Yeah, no stealing is required. Really, it’s, it’s none of us are superhuman, we’re just ordinary people. But we find something we’re good at. We put a lot of time and effort into it. We obtaining common wealth because of it. And then what we do with that money really is what defines us, then, are we going to share with our team, are we going to give generously, are we going to donate our time? Are we going to be a selfish jerk? I think you and I both agree that you obtain the wealth and it just gives you more capacity for impact the head, it’s not the reason for what you do. It’s just a tool that you get to use.

Debra Chantry-Taylor  26:19

Absolutely. Okay, well, hey, look, I would love to hear from you, because I’ve given us a lot of information so far. But I’d love to hear from you. I always ask for the top three tips or tools. So you’ve done an amazing job, you know, from being furloughed, what less than two years ago to where you are right now? What are the kind of the key things that have happened in your life, or the key things you’ve used have really made a difference that perhaps the listeners could take advantage of, too?

Ben Albert 26:44

Yeah, well, we’ll draw some, we’ll draw from some themes, just just to kind of keep it going. So if you aren’t already on LinkedIn, set up your LinkedIn profile, start posting, if you’re already posting and your team is on LinkedIn. And this is a whole topic in itself, but set up in an ambassador program. And what I mean by an ambassador program, I don’t have to give you every little detail. It’s this simple. You figure out how to set up a group I know someone on your team, can you set up a group on LinkedIn, every time Debra posts every time Ben posts, every time Mark, Mike and Elizabeth posts, they send it to the group, and all the members of the ambassador team engage on each other’s posts. So anytime you put out a company post or a personal post, you’ve got an army of ambassadors from your organization, all jumping on board. So we can actually trick the algorithm a little bit, build a little momentum and get your message out to more people. So I guess I’ll take that as too, because I can be long winded. One is get on LinkedIn, if you’re not yet. Yep. And start posting, start posting, if you’re already posting but an ambassador program doesn’t exist, where people in your company are supporting each other’s post, create that Ambassador Program, and provide incentive for people to want to join and be an active, they’re going to brand your company for you. You don’t have to do all the work, your team could do it with you. The third thing I’ll say it’s the well, I almost I came up with a name for it. I don’t I didn’t have a name for it. Now I do. It literally just popped in my head. Debra, what does it have one comment, one kind reach out a day. And what I mean by one kind reach out a day. And you can do 10, you can do 20, you can do 50, I’m not going to limit you. But once a day, at minimum, you pick up your phone, you scroll to the bottom of your text messages, you scroll to the bottom of your social media messages, maybe you scroll to the bottom of your email, whatever works best for you. And you reach out to someone that you haven’t spoken to in six months to a year or even 10 years. And you take 45 seconds to look at what they’re doing. And just have one kind reach out a day. And when you do that, that’s 360 Some reach outs a year, that’s 10s of 1000s of reach outs in your lifetime. And if we’re allowed to if we’re trying to make the world a better place, we can do it 45 seconds at a time just by reaching out because here’s the thing, you don’t know if someone’s in need, and you might reach out at the perfect time and a more business mindset. You don’t know when someone’s ready to do business with you. And if you reach out at the right time, you might just remind them that you’re exactly what they needed. So you can do it for personal or you could do it for the collective impact. You can’t go wrong with the one kind reach out a day.

Debra Chantry-Taylor  29:59

Beautiful. I actually love that ever sat down for myself to do because I was just thinking it’s, it’s a really good way doesn’t take much time. Because sometimes you look at you get overwhelmed, right? You think about all the way you haven’t been in contact with, it’s like, oh, it’s just so much. But one a day is doable, right, just one kind person. And maybe you find yourself a bit more time do a few more, but just start with one. I love it.

Ben Albert  30:16

Yes. And you can choose how you follow up. This is a side tip. If there’s any networking events, if there’s big business events, ribbon cuttings, you can invite everybody to one spot. So if you’re doing 365, reach outs, it doesn’t have to lead to 365 cups of coffee. You can kind of utilize that and bring maybe you throw a party and invite everybody to the party. So don’t feel like you have to overwhelm yourself with it.

Debra Chantry-Taylor  30:45

Yeah, I love it. So it’s really, really cool. Hey, look, this has been great. I’m so pleased that we got to meet him. For the listeners who don’t know we he had to postpone this morning session, but it was very kind and agreed to reorganize it. And he’s about to head off on a bit of a family trip for a long weekend to spend some time with his family. So he’s, he squeezed me in before he heads away. So I very much appreciate that. Love the stuff that you shared, I think that just you know, being not being afraid to just give things a go do one one thing each day, get onto LinkedIn, don’t worry about what you have to say. I think at the end of the day, we’ve all got things that we can say that will help people. So just go out there, give it a try. But if you get a chance go through that values exercise, I think that’s a huge thing to do. It can really remind you of the things that are important in your life that other people could potentially get some value from too. So a lot of stuff in there. More a lot more than that, of course. But yeah, how would people get in contact with you, Ben? How do they find out about the real business connections group tell us a little bit more about how, where they can find you.

Ben Albert  31:45

Lots of stuff in there and hundreds of hours. Yeah, he just wherever you’re listening to this, you can just type in real business connections. Because it’s on all the podcast platforms, you’ll find the website if you type it into Google or Yahoo or wherever you do your searches. Just type in real business connections. You’ll find a network of podcasts. And you’ll find my concierge service where actually you know, help produce and promote podcasts for the people that want to start one for the people that just kind of want to monetize the mic and be a guest. I help people with that too. But it all starts with a listen in a conversation. Wherever you’re listening to this just type in real business connections. And we’ll start the conversation there.

Debra Chantry-Taylor  32:32

Wow, that is fantastic pilot well done on everything you’ve achieved. Ben, thank you so much for sharing everything with us. I look forward to staying in contact. I can stay in contact with most of my my guests and and maybe one day we’ll actually get to meet when I come to your side of the world.

Ben Albert  32:45

Your side of the world is beautiful. So let me come to you.

Debra Chantry-Taylor  32:49

I’m more I would love to host you over here. I love this country. I love sharing with people. But yeah, thank you, Ben, thanks so much for your time.

Ben Albert  32:55

Thank you.

 

Debra Chantry-Taylor | Podcast Host of Better Business Better Life | EOS ImplementerProfile Photo

Debra Chantry-Taylor | Podcast Host of Better Business Better Life | EOS Implementer

EOS Implementer | Entrepreneurial Leadership Coach | Workshop Facilitator | Keynote Speaker | Author | Business Coach

Debra Chantry-Taylor is a Professional EOS Implementer & licence holder for EOS Worldwide.

As a speaker Debra brings a room to life with her unique energy and experience from a management & leadership career spanning over 25 years. As a podcast guest she brings an infectious energy and desire to share her knowledge and experience.

Someone that has both lived the high life, finding huge success with large privately owned companies, and the low life – having lost it all, not once but twice, in what she describes as some spectacular business train wrecks. And having had to put one of her businesses into receivership, she knows what it is like to constantly be awake at 2am, worrying about finances & staff.

Debra now uses these experiences, along with her formal qualifications in leadership, business administration & EOS, to help Entrepreneurial Business Owners lead their best lives. She’s been there and done that and now it’s time to help people do what they love, with people they love, while making a huge difference, being compensated appropriately & with time to pursue other passions.

Debra can truly transform an organisation, and that’s what gets leaders excited about when they’re in the same room as her. Her engaging keynotes and workshops help entrepreneurial business owners, and their leadership teams focus on solving the issues that keep them down, hold them back and tick them off.

As an EOS implementer, Debra is committed to helping leaders to get what they want and live a better life through creating a bet… Read More

Ben AlbertProfile Photo

Ben Albert

Owner

Full Press Kit is HERE: https://drive.google.com/drive/folders/1o2_0ICmcu0vfJVswZae63pc5lytOR5Yo?usp=share_link

Ben is the owner of Balbert Marketing LLC. He is also the curator of The “Real Business Connections Network,” where he hosts five podcasts.

Once an underdog, now a successful entrepreneur, Ben is passionate about helping other underdogs achieve their dreams.

Ben is on a mission to actually move the needle on one million lives, one conversation at a time.