Marisa Smith: The Psychology Behind Successful EOS Adoption
In this episode of Better Business, Better Life, Debra Chantry-Taylor is joined by Marisa Smith, EOS Implementer and co-author of the new book Rollout, to explore The Psychology Behind Successful EOS Adoption.
While many leadership teams implement EOS tools, far fewer successfully embed them across the entire organisation. Marisa shares her journey from software entrepreneur to EOS Worldwide marketing director and now implementer, revealing why self-implementation often stalls and why context, patience, and repetition are essential for lasting traction.
Together, Debra and Marisa unpack the four-phase rollout roadmap: prepare, launch, integrate, and sustain. They discuss why the accountability chart and Vision-Traction Organizer are foundational, how leaders must master the tools before teaching them, and why change management is more psychological than procedural. The conversation also dives into the neuroscience of change, the importance of repetition, and the leadership discipline required to reach 100% strong.
If you have ever wondered why EOS works brilliantly in some organisations and fizzles in others, this episode explains the human side behind successful adoption.
CONNECT WITH DEBRA:
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►Debra Chantry-Taylor is a Certified EOS Implementer | Entrepreneurial Leadership & Business Coach | Business Owner
►Connect with Debra: debra@businessaction.com.au
►See how she can help you: https://businessaction.co.nz/
►Claim Your Free E-Book: https://www.businessaction.co.nz/free-e-book/
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► Marisa Smith – LinkedIn: https://www.linkedin.com/in/marisabsmith/
► Website: https://www.marisa-smith.com/
Episode 259 Chapters:
00:00 – Introduction
02:02 – Marisa’s Entrepreneurial Journey
04:59 – Transition to EOS and Becoming an Implementer
07:19 – Challenges and Benefits of Rolling Out EOS
10:58 – The Importance of Context and Preparation
12:26 – Practical Tools and Tips for Rollout
12:43 – The Role of an Implementer
16:20 – The Psychology of EOS
25:17 – The Journey to 100% Strong
32:22 – Final Thoughts and Resources
She is based in New Zealand but works with companies around the world.
Her passion is helping Entrepreneurs live their ideal lives & she works with entrepreneurial business owners & their leadership teams to implement EOS (The Entrepreneurial Operating System), helping them strengthen their businesses so that they can live the EOS Life:
- Doing what you love
- With people you love
- Making a huge difference in the world
- Bing compensated appropriately
- With time for other passions
She works with businesses that have 20-250 staff that are privately owned, are looking for growth & may feel that they have hit the ceiling.
Her speciality is uncovering issues & dealing with the elephants in the room in family businesses & professional services (Lawyers, Advertising Agencies, Wealth Managers, Architects, Accountants, Consultants, engineers, Logistics, IT, MSPs etc) - any business that has multiple shareholders & interests & therefore a potentially higher level of complexity.
Let’s work together to solve root problems, lead more effectively & gain Traction® in your business through a simple, proven operating system.
Find out more here - https://www.eosworldwide.com/debra-chantry-taylor
